Sometimes we get into ruts. We get used to doing business “our way” and we close ourselves off to the possibility that there might be another way. Maybe even… a better way. We repeat the same patterns and produce the same results and our business coasts along but never grows or evolves.
Take for example, a contractor client of ours who attended one of our Leadership Intensive Seminars. He’d been in the business for more than 15 years and he’d never – not once – left the business behind. On the few vacations he had taken in that time, he’d always called to check in. He even cut a trip short once because he felt he couldn’t leave a situation to somebody else on his staff to handle. He was extremely proud of the company he’d built and he felt he was the only person who could run it.
Then somebody gave him The E-Myth Revisited on CD and he listened to it in his truck while driving to and from jobs. And then suddenly it dawned on him. After 15 years, he realized that he’d hit a wall. That the business wasn’t growing. That his revenues were flat. That the business was running…but not efficiently. He told us about the moment this realization struck him. He pulled over and banged his hands on the wheel of his truck. It was his “ah-ha” moment.
“Ah-ha” moments happen at different times for different people. But inspiration usually strikes at some point. Something happens to make you think that maybe there is a better way. Perhaps you have a truly rewarding experience with a client, or an employee goes above and beyond in a way that makes you rethink how things are being done. Maybe you attend a lecture or read a book. Like our contractor client, you may have felt that way when you read our book, The E-Myth Revisited. A lot of people read it, identify with it, and enjoy a few minutes of enthusiastic determination. And then life gets in the way. Monday comes around and the day-to-day work of running your business begins to make it feel like Groundhog Day.
But let’s face it; Groundhog Day is no place to live. Stay in a rut too long and you could begin to lose interest in your work, feel defeated, and when that happens to a business owner the impact can be devastating. So what’s a business owner to do?
Here are three things you can do right now to break out of that “doing it, doing it, doing it” cycle. Three things to get you back in touch with the entrepreneur who started your business in the first place.
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